Run By Affiliates - An Overview

RunByAffiliates is an affiliate network where advertisers (or 'merchants') are able to reward publishers (or 'affiliates') for sales or leads generated through that affiliates website or internet marketing campaign.

Overview

Affiliate marketing represents an online channel where advertisers (or 'merchants') are able to reward website publishers or internet marketers (or 'affiliates') for sales or leads generated through that affiliates website.

The merchant increases sales revenue and brand awareness whilst the affiliate is paid a proportion of the resulting lead or sale. Thus, the merchant is able to advertise without risk, and the affiliate benefits from website performance.

The process begins with the affiliate promoting the merchants campaign which can be done using website links (both image and text links), pay-per-click advertising, contextual advertising or email marketing. When a visitor clicks on the affiliates link, a cookie is placed upon the users computer which allows for any sale or lead to be tracked and recorded. The affiliate who generated the lead is then rewarded with payment of the agreed commission.

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